Novak Djokovic Partners with Aman as the Brand's First Global Wellness Advisor

Aman, known for its luxurious and transformative wellness experiences, has taken its wellness game to a whole new level by teaming up with one of the greatest athletes in the world – Novak Djokovic. The tennis legend has officially become Aman’s first-ever Global Wellness Advisor, marking an exciting new chapter for the brand’s already stellar wellness offerings.

A New Era for Aman Wellness

For years, Aman has been at the forefront of the wellness industry, offering holistic and integrative experiences that focus on nurturing the mind, body, and spirit. Now, with Djokovic on board, the brand is set to elevate its programs even further. Known for his relentless pursuit of excellence on and off the court, Djokovic brings a wealth of knowledge about mental and physical well-being. His role will be to enhance Aman’s wellness offerings through specially curated programs and events, helping guests unlock new levels of health and vitality.

Djokovic’s involvement doesn’t stop at wellness programs, though. He’s also stepping into an advisory role with Aman Essentials, where he’ll help guide the development of future products that align with the brand’s wellness ethos. It’s a perfect match, as both Djokovic and Aman are passionate about creating holistic experiences that promote overall well-being.

Novak Djokovic’s Legacy in Sports and Wellness

If you follow tennis, you already know that Novak Djokovic is a force to be reckoned with. He’s the current record-holder for the most Grand Slam titles in men’s tennis, and he’s spent more time as the world’s No. 1 player than anyone else in the history of the sport. But Djokovic’s journey goes far beyond just winning trophies. His approach to fitness, mental resilience, and strategic thinking has redefined what it means to be an elite athlete.

Djokovic’s commitment to wellness is no secret. Over the years, he’s been known for his innovative training methods, which combine physical fitness, nutrition, and mental health practices. This holistic approach to his game has not only made him a champion on the court but has also inspired athletes around the globe. In fact, his influence has reached beyond tennis, showing how a well-rounded wellness routine can lead to long-term success in any field.

Most recently, Djokovic added yet another milestone to his already illustrious career by winning the Olympic Gold Medal at the Paris 2024 Games, completing what is known as a "Golden Slam." This achievement further solidifies his status as one of the most remarkable athletes of our time.

What Djokovic Brings to Aman’s Wellness Programs

So, what exactly does Djokovic’s partnership with Aman mean for guests? In the coming years, Aman plans to roll out a series of special wellness programs and events across its properties, designed in collaboration with Djokovic himself. These will include everything from intimate retreats and workshops to exclusive events for Aman Club members and Residence owners.

One of the key areas Djokovic will focus on is creating tailored wellness retreats that draw from his own experiences as a professional athlete. These retreats will go beyond the typical spa and fitness routines, diving deep into mental health, nutrition, and overall lifestyle practices that have helped Djokovic achieve sustained success both on the court and in his personal life.

And it’s not just for the elite or athletic crowd—these programs will be accessible to anyone looking to improve their well-being. Whether you’re an aspiring athlete, a busy professional, or someone looking to improve their daily life, the insights and techniques shared in these retreats will help you take your wellness journey to the next level.

In Djokovic’s own words, “To remain competitive at the highest level, over an extended time period, demands far more than skill. Over the years, I have cultivated a comprehensive daily wellness routine, combining mental health, nutrition, and fitness, that has enabled me to achieve sustained success both on the global stage and in my personal life. Sharing those learnings with Aman guests will be both a privilege and a pleasure.”

A Long-Term Commitment to Wellness

The partnership between Djokovic and Aman is more than just a one-time collaboration. It’s a multi-year deal that promises to evolve and expand over time. Each year, new programs and events will be introduced, keeping things fresh and exciting for returning guests. Early plans include annual hosted wellness retreats, where Djokovic himself will share his insights and experiences with participants. Additionally, Aman will offer curated wellness programs throughout the year, giving guests the opportunity to tap into Djokovic’s expertise whenever they visit one of the brand’s luxurious properties.

This ongoing commitment reflects Aman’s dedication to providing its guests with cutting-edge wellness experiences. And with Djokovic’s involvement, these programs are sure to be nothing short of transformative.

Following in the Footsteps of Maria Sharapova

Interestingly, Djokovic’s partnership with Aman comes on the heels of another tennis legend joining the brand’s wellness team—Maria Sharapova. In 2023, Aman named Sharapova as a Global Wellness Ambassador, and she’s already set to host her own retreat, "Building Resilience: A Maria Sharapova Retreat," at Amanzoe in Greece from September 23-26. With two of tennis’s biggest stars now working with Aman, the brand is clearly serious about bringing top-tier wellness expertise to its guests.

While Djokovic and Sharapova have both excelled in their sport, their involvement with Aman represents a broader commitment to helping others achieve their own wellness goals. Whether you’re looking to enhance your fitness, build mental resilience, or simply relax and recharge, these wellness offerings are designed to meet you wherever you are on your journey.

Looking Ahead

As Aman and Djokovic continue to collaborate, guests can expect more innovative wellness experiences to emerge. The combination of Aman’s world-class luxury and Djokovic’s unparalleled expertise in health and fitness creates a unique opportunity for anyone looking to improve their well-being. Whether it’s through exclusive retreats, tailored wellness programs, or new product offerings, this partnership promises to be a game-changer for the wellness industry.

In a world where wellness has become more important than ever, Aman’s collaboration with Djokovic offers a beacon of hope and inspiration. By blending the best of physical, mental, and emotional well-being, this partnership sets the stage for a new era of holistic health. And with Djokovic leading the charge, guests can rest assured that they’re in the best possible hands.